Privacy Policy

Last updated: 5 May 2026

This Privacy Policy sets out how the Mammoth Gold Megaways guide website ("we", "us", "our") collects, processes, stores, and protects information about visitors ("you") when you access or use our website. We are committed to handling your personal data responsibly and in full compliance with applicable data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

We collect two categories of data:

• Information you provide voluntarily – such as your name and email address when you submit an enquiry through the Contacts page.
• Information collected automatically – such as your IP address, browser type, operating system, referring URLs, pages visited, and session duration. This data is gathered via cookies and analytics tools.

We do not collect special category data — including health records, financial statements, or other sensitive personal information — through this website.

2. Cookies

We use cookies to improve your browsing experience and to measure site performance. Cookies are small text files placed on your device by your web browser. We use the following categories:

• Strictly necessary cookies – Required for core site functionality, such as retaining your cookie consent preference. These cannot be disabled.
• Analytics cookies – Allow us to understand how visitors interact with the site (e.g. pages viewed, time on site, entry and exit points). We use Google Analytics for this purpose.
• Affiliate tracking cookies – Set when you interact with a casino link, enabling affiliate networks to attribute referrals originating from our website.

You can manage or block non-essential cookies through your browser settings or via our cookie consent banner. Disabling certain cookies may affect some site functionality.

3. How We Use Your Information

We process collected data for the following purposes:

• To operate, maintain, and continuously improve our website and its content
• To analyse visitor behaviour and optimise site performance
• To respond to messages submitted through the Contacts page
• To record affiliate referrals for commission tracking purposes
• To meet our legal and regulatory obligations

4. Legal Basis for Processing

Our processing activities rely on the following legal bases under UK GDPR:

• Legitimate interests – For analytics, site improvement, and fraud prevention activities
• Consent – For non-essential cookies, where you have provided explicit consent via the cookie banner
• Contract performance – When responding to enquiries or fulfilling requests you have initiated
• Legal obligation – Where processing is required under applicable law

5. Data Sharing and Third Parties

We do not sell, rent, or trade your personal data. Limited information may be shared with the following trusted third parties:

• Google Analytics – Anonymised usage data is transmitted to Google for site analytics purposes. Google processes this data under its own privacy policy.
• Affiliate networks – Click and conversion data is shared with affiliate partners solely to process referral commissions.
• Legal requirements – We may disclose data when required to do so by applicable law or valid requests from competent public authorities.

6. Data Retention

Personal data is retained only for as long as necessary to fulfil the purposes described in this policy, or as required by law. Analytics data is kept for a maximum of 26 months. Data submitted via the contact form is retained for up to 12 months following the resolution of the relevant enquiry, after which it is securely deleted.

7. Your Rights

Under UK GDPR, you have the following rights in relation to your personal data:

• Right to access – Request a copy of the personal data we hold about you
• Right to rectification – Ask us to correct any inaccurate or incomplete information
• Right to erasure – Request deletion of your personal data where no lawful processing reason remains
• Right to restrict processing – Ask us to limit how we use your data in certain circumstances
• Right to data portability – Receive your data in a structured, commonly used, machine-readable format
• Right to object – Object to processing carried out on the basis of legitimate interests
• Right to withdraw consent – Withdraw cookie consent at any time through your browser settings

To exercise any of the above rights, contact us via the Contacts page. We will respond within 30 days.

8. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, modification, disclosure, or loss. That said, no internet transmission or electronic storage system is completely secure, and we cannot guarantee absolute security.

9. Children's Privacy

This website is not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If you become aware that a child has submitted personal data to us, please contact us immediately and we will delete that information without delay.

10. Links to Third-Party Websites

Our website contains links to external casino operators and other third-party services. This Privacy Policy applies to our website only. We accept no responsibility for the privacy practices of external sites and encourage you to read their policies before submitting any personal information.

11. Changes to This Policy

This Privacy Policy may be revised periodically. Any updates will be reflected in a revised "Last updated" date at the top of this page. We recommend reviewing this policy from time to time to remain informed of any changes.

12. Contact Us

If you have questions or concerns about this Privacy Policy or our data handling practices, please reach out via the Contacts page. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you consider that your data protection rights have been infringed.